Product Marketing Lead, GTM Strategy - Claude for Knowledge Work
Anthropic · San Francisco, CA | New York City, NY · San Francisco, CA
CHECKED 4H AGO
Frontier labonsitelead$400k
At a glance
Highlights
- Own GTM strategy making Claude the default AI collaborator for knowledge work.
- Lead flagship 'Hand off your tasks to Claude' acquisition and activation campaigns.
- Build enterprise flywheel activating champions via workshops and lifecycle programs.
What they offer
- Competitive compensation and benefits
- Optional equity donation matching
- Generous vacation and parental leave
- Flexible working hours
Ideal candidate
A senior B2B product marketer who has owned awareness-to-success motions end-to-end and loves turning product truth into narrative content and campaigns that change how knowledge workers work.
Requirements
- Experience creating marketing programs for functional personas such as Operations, Finance, Legal or Sales
- Track record of driving work through influence across Demand, Growth, Brand, Events and Field Marketing
- Strong storytelling instincts with flagship narrative content experience
- Track record of driving results in ambitious, high-scale, high-velocity environments
- Comfortable operating autonomously as an IC in year one building plans and campaigns directly
- Bachelor's degree or equivalent combination of education, training and experience
- remote policy
- Hybrid - at least 2 days per week in San Francisco or New York office
- visa sponsorship
- Visa sponsorship available on a case-by-case basis
- hiring process
- Applications reviewed on a rolling basis with no deadline
Lab profile
About Anthropic
AI safety company building reliable, interpretable and steerable frontier AI systems.
What they build
- Claude
- Claude API
- Claude Code
Known for
- AI safety and alignment
- Model interpretability research
- Frontier LLM development
Key facts
- Founded in 2021
- Headquartered in San Francisco, California
- Backed by Amazon and Google