Influencer Marketing Manager

Highlights

• Own fal’s influencer and UGC program end to end as a growth channel.
• Build curated network of AI filmmakers, designers and creative technologists.
• Activate creators around model and product launches with original concepts.

What they offer

• Equity
• Health, dental, and vision insurance (US)
• Regular team events and offsites
• Learning and growth opportunities

Ideal candidate

Creator-obsessed marketer with exceptional taste and deep roots in internet culture who has run influencer programs end to end and wants to build a curated, quality-first creator ecosystem for generative media.

Requirements

• Experience building and running influencer, creator, or UGC programs end to end
• Exceptional creative taste and a high bar for quality across creators, concepts, and content
• Deep familiarity with internet and creator culture across X, TikTok, Instagram, and YouTube
• Strong understanding of generative media and the emerging AI creator ecosystem
• Experience sourcing, briefing, negotiating with, and managing creators directly
• Strong instincts for creator-brand fit and judgment to prioritize quality over volume
• Experience managing creator budgets, contracts, usage rights, whitelisting, and paid partnerships
• Highly organized, resourceful, and comfortable managing multiple partnerships at once