Senior Lifecycle Marketing Manager
Fireworks AI · San Mateo
CHECKED 1H AGO
Infrastructureremotesenior$190k–$225k
At a glance
Highlights
- Build Lifecycle Marketing from ground up at fast-growing AI infrastructure company.
- Own personalized journeys across email, in-product, web and AI touchpoints.
- Drive pipeline, adoption and expansion across PLG and enterprise motions.
What they offer
- Equity
Ideal candidate
Growth-minded lifecycle marketer who thrives building from zero in fast-moving environments. You love using behavioral data and experimentation to create timely, personalized customer experiences.
Requirements
- Hands-on experience with modern marketing automation platforms such as HubSpot, Marketo, Braze, Customer.io, Iterable, or similar
- Strong understanding of audience segmentation, lifecycle operations, email best practices, marketing automation, and customer journey orchestration
- Experience partnering cross-functionally with Product, Sales, Customer Success, Engineering, Product Marketing, and Analytics
- Strong analytical mindset with experience using experimentation, customer insights, and behavioral data to optimize lifecycle performance
- Excellent communication and content development skills with ability to translate insights into scalable lifecycle strategies
- Comfortable building new systems, processes, and programs in fast-moving, ambiguous environments
Lab profile
About Fireworks AI
Platform for specialized intelligence to build, train, and serve tailored AI models.
What they build
- Platform to build, train, and serve tailored AI models
- Hundreds of open models for production AI
- Text, image, embedding, audio, and multimodal models
Known for
- Founded by team behind PyTorch
- Specialized intelligence tailored to customer data and workflows
- Production-grade AI for text, image, audio, and multimodal workloads
Key facts
- Backed by AMD, NVIDIA, Sequoia Capital, Benchmark Capital, Index Ventures, Lightspeed, TCV, and Atreides