Industry & Experiential Marketing Lead, Ads

Highlights

• Define global industry engagement strategy for OpenAI's advertising solutions.
• Own advertising events portfolio from conferences to executive gatherings.
• Develop thought leadership partnerships and industry research programs.

Ideal candidate

A strategic and creative B2B marketer steeped in the advertising world who loves building relationships and crafting distinctive experiences that build trust and demand.

Requirements

• 10+ years of experience in B2B marketing, advertising industry marketing, experiential marketing, strategic partnerships, or related roles
• Strong understanding of the advertising ecosystem, including enterprise advertisers, agencies, industry organizations, and factors that influence media investment
• Track record of developing industry partnerships and delivering programs or experiences that advance customer relationships and business objectives
• Experience leading complex programs with Sales, Communications, creative teams, event production teams, and external partners
• Strong strategic and creative judgment with ability to turn business priorities into compelling programming and experiences
• Excellent communication and relationship-building skills, including experience working with senior executives and external industry leaders
• Ability to prioritize in a fast-moving environment, make decisions with incomplete information, and move between strategy and hands-on execution
• Experience establishing success measures and using results to improve programs and guide investment