Research Consultant

Highlights

• Scale lifecycle programmes for onboarding, activation, retention and reactivation.
• Map self-serve journeys to find biggest activation and retention gaps.
• Define product-qualified signals to guide Sales on high-value accounts.

What they offer

• Competitive salary
• Benefits
• Remote working

Ideal candidate

An independent lifecycle marketer from product-led, self-serve backgrounds who moves activation and retention metrics. You thrive with minimal direction, enjoy ambiguity, and partner well across Product, Sales and Success.

Requirements

• 5-7 years in lifecycle, CRM, retention or growth marketing at a product-led / self-serve company
• Track record of moving activation, retention or expansion metrics
• Prior contract, consulting or agency experience or delivering scoped work independently to deadline
• Hands-on ownership of lifecycle programmes for freemium, free-trial or pay-as-you-go funnel
• Strong experience with email/CRM platforms and in-product messaging tools
• Experience defining activation, building behavioural segments and triggers using product usage data
• Analytical fluency: cohort analysis, activation and retention curves, funnel conversion, LTV
• Experience designing and running experiments
• Experience partnering with Sales/RevOps on PQL or usage-based handoff
• Clear communicator who can prioritise and manage stakeholders without close supervision
• Comfortable with ambiguity in a small, high-output team