Industry Principal, Office of the CMO (Regulated Industries)

Highlights

• Partner with CMOs across regulated industries to rethink customer engagement.
• Turn privacy-safe measurement and activation challenges into scalable solutions.
• Lead executive workshops as a visible thought leader on marketing and AI.

Ideal candidate

AI-native marketing strategist with deep brand-side experience in regulated industries who thrives balancing growth ambition with compliance and loves partnering with executives to turn data into trusted customer engagement.

Requirements

• Bachelor's in marketing, business, statistics, economics, computer science or equivalent; MBA preferred
• 15+ years in marketing analytics, AdTech, MarTech, customer data, identity or related consulting
• Significant brand-side marketing experience in regulated industries like financial services, insurance, healthcare
• Experience with identity graphs, audience strategy, CDPs, activation platforms and journey decisioning
• Experience building or guiding predictive, generative and agentic AI workflows in marketing with compliance awareness
• Record of measurable business impact and confidence advising senior executives
• Willingness to travel for customer meetings, field events and industry conferences