Creative Director
Waabi · San Francisco, CA
Roboticshybriddirector
At a glance
Highlights
- Define and elevate Waabi's visual brand for autonomous trucks and robotaxis.
- Translate Physical AI narrative into work that builds mind share with the public.
- Direct creative agencies and build the case for an in-house creative team.
Ideal candidate
A hands-on creative leader who loves turning complex tech into stories that shift how people think. You thrive working directly with founders to grow a nascent brand into something iconic.
Requirements
- 10+ years in a creative leadership role such as Creative Director or Design Director
- Portfolio of breakthrough brand ideas that changed how audiences think
- Experience taking a nascent brand and making it feel fully realized
- Hands-on proficiency in design, video editing, and AI creative tools
- Experience managing external creative, design, or production agencies including budgets
- Experience partnering directly with C-suite or founder-level leadership
- Strong visual sensibility across web, presentations, social, and video
- Comfortable as primary executor in a small hands-on team while building toward leading a team
Lab profile
About Waabi
Leader in Physical AI powering commercial autonomous trucks and robotaxis.
What they build
- Commercial autonomous trucks
- Robotaxis
Known for
- Physical AI leadership
- World-class team
- Founded by AI visionary Raquel Urtasun
- Partnerships across AI, automotive, logistics and deep tech
Key facts
- Offices in Toronto, San Francisco, Dallas, and Pittsburgh
- Backed by leaders in AI, automotive, logistics, and deep tech
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